Next Trend Event

You are invited to AW 2025-26

Welcome to the Next Trend Studio event "New Rules, Styles & Inspiration". Fashion and design continue to evolve through new rules on EU legislation and consumer shifts, moving design into a period where the added values of materials, form, colour, style, and expression are key. We have a great list of keynote speakers from our global forecasters joining us to explore the season and inspire you and your teams. This is a day full of presentations on design shifts that will give you and your team direction and insights into fashion, accessories, sports, beauty, interior, and industrial design industries. We are happy to be back again Live On Stage in Göteborg and offer Streaming Online on six dates (two more!), as you prefer. Be part of the Next Trend community of brands and retailers: last year, over 1,800 guests from more than ten countries joined us. The next Trend Studio Event is curated by the Next Trend Event Team and dedicated to everyone working on consumer design. The seminar is in English. Welcome to join us live at Elite Park Avenue in Göteborg on May 3rd* or at our Streaming events.
  

Live Event | May 3, Göteborg |

Welcome to the Elite Park Avenue Hotel ballroom venue with speakers on stage, meet colleagues and mingle from morning coffee, during lunch and at the mingle at the end of the day. Our speakers fill the day with presentations. Lunch is served midday and is included. During the day, you can enjoy the ColourHouse Pop-up Store. Welcome to sign in from 08.00; we start on stage at 09.00, pause for a lunch break around 12.00 and finish 15.00-15.30 with mingling and bubbles. *INCLUDED in the price is access to online streaming on 13-14 June + 21-22 August. Scroll down to sign up>>

Streaming Online |  May 14-15 | June 13-14  | August 21-22 |

Streaming On-Demand the entire day for 24 hours (view at your convenience) on the above six dates, all included. The total program is ca 6 hours. The access tickets to the Next Trend Studio online streaming channel for all six dates are included for your best planning, something our attendees in the past eight seasons have greatly appreciated. Online in HLS streaming protocol format, Mac- and PC-friendly. Scroll down>>

We are proud to present our speakers:

We curate our Next Trend day with an exciting mix of trend forecasters and speakers who give their different points of view on the future in macro trends, range plans, colours, concepts, key items, and why. As an attendee and viewer, you are given an excellent chance to filter into your perspective, your brand and its needs. All publications & online services published by our speakers will be found in this E-store and the Pop-up store in Göteborg. Please meet our speakers:

Alejandro Espinosa Caballero and Simona Soldaini,  A+A Design Studio/Milan | Robbie Sinclair,  FS Fashionsnoops.com |
Christine Foden,  D.cipherfm/London | David R Shah, View Publications/Amsterdam

Boost your design teams | Seminar in English

VIP client discounts - trend aw 2025-26: ColourHouse's trend clients enjoy special discounts for all attendees from the same company when you sign up for the trend services of our regular speakers of Next Trend. Please get in touch with us for more details. We also offer special discounts for Students & ColourHouse Friends between jobs: info@colourhouse.se   

d.cipher fm  >>  Founder and Creative Director Christine Foden.

Market focus: ACTIVE COLOUR & LIFESTYLE | WOMENS COLOUR & LIFESTYLE | MENS COLOUR & LIFESTYLE. Christine Foden is known for her colour excellence related to design concepts that tap into shifting lifestyles that affect the visualization of how style and appearance become stories that bring design a new boost. Colours and colour combinations in proportions are the strong arguments why clients in all kinds of design industries love D.cipherfm forecasting and presentations!

D.CIPHERFM KEYNOTE: key colour, style and why-aspects of aw2025-26.

A+A Design Studio >>  Creative Director Alejandro Espinosa Caballero and Global Sales and Marketing Simona Soldaini

Market focus: GENERAL COLOR | LIFESTYLE COLOR | ACTIVE LIFESTYLE | MENSWEAR | WOMENSWEAR | SURFACES CMF | HOME

A+A KEYNOTE: AWAKENING 2026. The fashion industry embraces a new awakening and an ever-evolving array of new looks, influenced by various factors such as the acceleration of technology, an uncertain future, the impact of climate change, and new habits and lifestyles. Changes in economic factors have also swayed consumer preferences in different directions. They are more empowered to choose products that resonate with their values. There is still a desire for high-end goods and quiet luxury products, where minimalism rules, while maximalism is creeping in again together with injections of fun and frivolous details.  We are seeing a new take on sensuality with a strong interest in seduction,  freedom and openness to display the body with a certain fetish passion. The importance of rest, sleeping cycle, and self-care in creating balance within our hectic lives forces consumers to be more mindful, taking action on what is best for the body, mind, and soul.  Introspection, spirituality, and a visionary journey towards a collective consciousness are awakening the senses as part of our process of evolution.   For aw2025-26 (26.1), we explore new parameters of a more modern aesthetic driven by the need for personalization, sustainability, awareness, self-care and higher consciousness.

FS FashionSnoops.com >> FS Youth Director, Robbie Sinclair

Market focus: CULTURE | COLOR | FASHION MARKETS ACTIVE - WOMEN - MEN - YOUTH - KIDS - ACCESSORIES - LINGERIE.SWIM | BEAUTY | HOME. fashionsnoops.com explores the design, from culture to design history, to consumer insights, with tools to CREATE your mood boards, colour and inspiration and with the AI ART LIVE tool just launched, perhaps the most creative design tool you can work with. Meet Robbie Sinclair, the FS Youth Director who succeeded on stage last season with the Next Trend audience, presenting forecasting with the passion we all need in the design industry. 

FS FASHIONSNOOPS KEYNOTE: Design with purpose - joy - emotion 
In order to sell the best-selling product, we must understand how consumers feel. As we dive into three of our four FW 25/26 Design Aesthetics, we unpack emotional dressing, empower the self, and harness meaningful design through Essentialism in the wake of declining colour and purposeful products. We also unleash joy through Indulgence and tap into folkloric traditions to inspire a creative future.  

View Publications >>  Publisher, Consultant, Visionaire David R Shah

Market focus: COLOUR | CONSUMER INSIGHTS | TEXTILES | FASHION | DESIGN CONCEPTS | SMART SOLUTIONS | BRAND STRATEGY

DAVID R SHAH KEYNOTE: Unknown Territory | The Two-Body Problem
In Cixin Liu’s famous trilogy, now a Netflix Top Ten series, the technologically advanced Trisolaran civilisation faces the impending destruction of its home planet due to the erratic orbit of its three suns leading it to search out and plan Earth’s conquest.
We don’t have a three-body problem; we have a two-body problem: war and peace; nationalistic and global; rich and poor; less and more; perfect and chaotic; clean and glamorous; aggressive and sweet; energetic and lazy; fast and slow; young and old; carbon and alternative; Anthropocene and symbiotic; artificial and human; past and present.
David R Shah, View Publications, charts a path through these two opposing and massive gravitational pulls for designers and brands into unknown territory that invites us “to reflect on our place in the universe and the impact of our choices, urging us to forge a path that is both mindful of our environment and true to our humanity.”
- David will deliver a presentation out of the ordinary for those who have never heard him speak or seen him act on a stage - congratulations, you will not regret participating in the Next Trend Event aw2025-26!